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Breathing Better: How NOx Filters and MVHR Systems Define Modern Living

In London’s property market, luxury is no longer defined solely by aesthetic finishes or prestigious postcodes. At Prime Phenix’s developments, we believe true luxury starts with the very air you breathe in. As a company committed to technical precision and sustainability, we have started to integrate advanced NOx Filters and MVHR systems into our new apartments.

But what do these technical terms actually mean for you as a resident or investor? Here is a breakdown of how this technology can actually improve your health and the planet.

What is an MVHR System?

MVHR stands for Mechanical Ventilation with Heat Recovery. In a traditional home, fresh air enters through gaps in windows or doors, which often leads to heat loss and drafts.

An MVHR system is a sophisticated ventilation unit that works in two ways:

  1. Fresh Air Circulation – It constantly extracts stale, damp air from rooms like the kitchen and bathroom and replaces it with fresh, filtered air from outside.
  2. Heat Recovery – Before the stale air is expelled, the system passes it through a heat exchanger to “capture” its warmth. This warmth is then transferred to the incoming fresh air.

There is also a sustainability benefit, by recycling up to 90% of the heat that would otherwise be wasted, MVHR systems significantly reduce the energy required to heat your apartment, lowering both your carbon footprint and energy bills.

The Role of NOx Filters

Living in an urban environment like London means dealing with nitrogen oxides (NOx), which are pollutants primarily caused by vehicle emissions.

We install specialised NOx Filters within our ventilation systems to act as a primary line of defense. These filters are designed to neutralise Pollutants by chemically “trapping” harmful nitrogen dioxide particles before they enter your living space. They also Improve respiratory health by reducing indoor pollution levels, these filters create a safer environment for residents, particularly those with allergies or asthma.

Why This Matters for Off-Plan Buyers

When you review our technical specifications during the off-plan reservation stage, seeing MVHR and NOx filtration listed is a guarantee of a “future-proofed” home.

Unlike older standard builds, our apartments are designed to be airtight for energy efficiency. Without MVHR, an airtight home can suffer from condensation and mould. By combining these systems, we can ensure the perfect humidity control leaving no more dampness or condensation on windows. Acoustic comfort would also be provided because you don’t need to open windows for ventilation, your apartment will remain a quiet sanctuary from London’s busy street noise. Lastly, this will guarantee a high market value. From a finance perspective, developments with high-spec environmental controls maintain higher capital sales values as sustainability will become more of a priority for modern tenants and buyers.

 

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Celebrating Our Team: Prime Phenix Christmas Party 2025

Celebrating Our Team: Prime Phenix Christmas Party 2025

As 2025 comes to a close, we want to take a moment to celebrate the incredible team behind Prime Phenix and the remarkable work achieved this year across our Stirling Gardens and Walm Lane projects.

From design to construction, procurement to maintenance, operations to marketing, finance to commercial teams — every department has played a vital role in bringing our vision of exceptional, sustainable, and thoughtfully designed homes to life. Your creativity, dedication, and teamwork have been at the heart of everything we do.

This year, we’ve continued to deliver homes that harmonise practical living with premium quality, ensuring our residents enjoy functional layouts, beautiful finishes, and environmentally conscious design. Whether it’s refining architectural details, managing on-site operations, or creating compelling marketing campaigns, every effort has contributed to our success.

Our Christmas party was a wonderful opportunity to come together, reflect on our achievements, and enjoy some festive cheer. It was inspiring to see colleagues from all departments celebrate not just our milestones but also the collaborative spirit that makes Prime Phenix unique.

We are immensely proud of the dedication each member of our team brings to their work and the impact it has on the communities we serve. Here’s to celebrating what we’ve accomplished together, strengthening our bonds, and looking forward to another exciting year of creating exceptional homes.

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Prime Phenix Celebrates a Festive Collaboration with Axis

Prime Phenix Teams Up with Axis Coffee for Festive Campaign in Willesden Green!

We are excited to share a Christmas collaboration with Axis Coffee, Willesden Green’s newest independent speciality café. From 1–31 December, coffee lovers can enjoy a festive takeaway experience with specially designed cups featuring both Prime Phenix and Axis Coffee logos, complete with a QR code linking directly to our Walm Lane development.

A Collaboration Built on Shared Values

Axis Coffee, which opened in October 2025, offers high-quality speciality coffee in a charming, aesthetic setting. Both brands share a commitment to community, thoughtful design, and creating meaningful experiences. Our vision for Walm Lane reflects these principles, combining boutique-hotel-inspired interiors, sustainable design, and a sense of belonging in one of North West London’s most characterful neighbourhoods.

“This campaign is about connecting with the community while sharing the story of Walm Lane in a unique and engaging way,” said Diba Khani, Marketing Manager at Prime Phenix. “By working with Axis Coffee, we are not only celebrating local small businesses but also providing a simple, interactive way for people to discover our homes.”

Walm Lane exemplifies Prime Phenix’s commitment to functional, premium, and sustainable living. Each home features interiors that reflect the heritage and character of the Willesden Green neighbourhood, combining energy-efficient design, thoughtful layouts, and high-quality finishes to enhance everyday life. The development is set in a well-connected, community-focused area, offering convenient transport links and easy access to local amenities.

https://www.primephenix.com/portfolio/walm-lane-willesden-green/

 

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The Story Behind Prime Phenix

The Story Behind Prime Phenix 

Every great home begins with a vision, a belief that architecture can do more than provide shelter; it can enhance lives, foster communities, and respect the world around it. Since 2016, Prime Phenix has been bringing that vision to life across London, crafting residences that balance thoughtful design, sustainability, and lasting quality. 

Founded by Dr Amir Naghsh, Prime Phenix was built on the idea that property development should be both innovative and responsible. With construction led by Dr Rahi Rahbari, our team combines engineering precision with creative design to deliver developments that not only look beautiful but perform exceptionally well for the people who live in them.

Our story began in Beaconsfield, Buckinghamshire, where we launched two boutique luxury apartment schemes. Each development was crafted with exceptional attention to detail, from underground parking and cinema rooms to gyms and landscaped gardens, creating residences that set a new standard for quality living outside the capital. These early successes established our reputation for excellence and laid the foundations for the company’s rapid growth. 

From those first projects, we have expanded our reach and ambition, delivering a growing portfolio of developments across London that vary in scale from boutique nine-unit schemes to larger, mixed-use projects of up to forty-nine homes. Each reflects increasing complexity and design innovation, underpinned by our enduring principles of craftsmanship, sustainability, and a deep respect for context.

Today, we are delivering some of our most exciting projects yet. In South Acton, we are proud to be shaping the regeneration of Bollo Lane with two key developments: Stirling Gardens, delivering 88 beautifully designed homes with commercial space, and Stirling Works, adding 51 apartments with commercial space. Together, these projects reflect our strong belief in West London as a thriving area for modern, sustainable living. In Willesden Green, Walm Lane brings 48 new apartments to North West London, further demonstrating our commitment to revitalising key neighbourhoods.

But our ambitions reach beyond the bricks. Sustainability is at the heart of everything we do, not as a trend, but as a long-term commitment. Our in-house architectural team carefully designs every layout to ensure long-term functionality, minimising the need for future changes while maximising efficiency and comfort. By applying passive design principles, from optimal daylighting to flexible layouts, our homes adapt seamlessly throughout their lifecycle. We integrate smart energy systems and sustainable technologies, including solar panels, and energy-efficient systems that reduce environmental impact while lowering operational costs for residents. With this holistic approach, each residence we build not only provides a future-proof living solution but also promotes eco-conscious living and well-being for our homeowners.

Our focus on sustainable, people-first design naturally extends into the next phase of urban living and co-living. As our way of living continues to evolve, so too does our vision. We are now expanding into co-living developments, reimagining urban living for a new generation that values community, flexibility, and connectivity. These projects aim to bring people together through shared spaces and experiences, while still providing the privacy and comfort of high-quality, thoughtfully designed homes.

At Prime Phenix, we believe that a home is more than a place — it’s part of a lifestyle, a community, and a legacy. With every development, we aim to build not just for today, but for the future — creating homes that stand the test of time, both in design and in purpose.

We believe that property development isn’t just about building structures, it’s about building stories that endure.

 
 

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Willesden Green on the Rise

Walm Lane is our brand new collection of beautifully designed homes, embodying the timeless charm of London’s heritage while embracing the rhythm of modern, sustainable life. Inspired by the architectural language of classic mansion architecture and the leafy elegance of Willesden Green, Walm Lane is a redefinition of what it means to live in one of North West London’s most characterful neighbourhoods.

Investment Potential: The Next Chapter for Willesden Green

Walm Lane is part of Willesden Green’s exciting evolution into one of North West London’s most well connected and vibrant communities. Nestled moments from Walm Lane itself, residents are positioned close to three major regeneration zones: Cricklewood/Brent Cross, Old Oak Common, and Wembley. These neighbouring developments are driving substantial investment in infrastructure, culture, and commerce, strengthening the long term appeal and growth potential of the area. Despite this transformation, Walm Lane retains its peaceful, community focused character. Tree lined streets, locally loved cafés, and boutique shops create a unique sense of belonging.

Green Spaces & A Modern London Village Feel

Willesden Green is a neighbourhood that knows how to enjoy life, offering a refreshing balance of city living and natural escape. Residents are within easy reach of some of North West London’s most beautiful and historic green spaces: Gladstone Park, a true local gem with sweeping views across London, green avenues, and walled gardens. Roundwood Park and Queen’s Park, two beautiful landscaped gardens with children’s play areas, and relaxing cafés. Hampstead Heath, just a short journey away, offers 800 acres of natural woodland, ponds, and walking trails for a total escape. Local Life and Leisure thrive here. The area offers a rich tapestry of flavours and experiences, from cosy brunch spots and lively gastropubs to global eateries, all celebrating connection and community.

Superior Connectivity for Urban Living

Walm Lane offers unmatched connectivity, with Willesden Green Underground Station (Jubilee Line) located just 65 metres from your front door, a quick 1 minute walk. This provides rapid links to key central London destinations, including West Hampstead in 3 minutes, Bond Street in 13 minutes, and Westminster in 17 minutes.  Whether commuting to the heart of the city, meeting friends for lunch, or exploring London’s landmarks and shopping destinations, fast and direct journeys are always within easy reach. Life at Walm Lane means combining the calm of a leafy North West London neighbourhood with the energy and opportunities of the capital, just minutes away.

High End, Harmonious Interior Specification

Every home at Walm Lane reflects a sophisticated, contemporary London style while retaining a warmth and intimacy that makes each apartment feel like home. We have combined elegance and quality to create modern interior features, engineered laminate flooring and high 2.6m ceiling heights. Our kitchens are designed with a refined, timeless elegance, featuring polished quartz countertops and matching backsplashes, complemented by expertly crafted wooden cabinetry. The Bathrooms will feature elegant marble effect surfaces, heated towel railings, wall hung toilets, and bath and/or walk in showers with a glass screen.

Designed for Modern, Sustainable Living

Walm Lane embraces sustainability as a core feature of the development, enhancing your comfort, lowering utility bills, and improving overall wellbeing, all while aiming for an anticipated EPC rating at the top of Band B. To ensure optimal energy efficiency and year round comfort, the homes feature triple glazed windows and enhanced insulation. The scheme utilises eco conscious technology, including Air Source Heat Pumps and Solar Panels, which work to significantly reduce energy costs and minimise the development’s carbon footprint. Furthermore, an Advanced MVHR (Mechanical Ventilation Heat Recovery) system with cooling capacity and NOx pollution filters ensures superior clean air quality, providing cleaner and fresher indoor air, a feature essential for modern urban environments.

Retail & Essentials on Walm Lane

At Walm Lane, everyday convenience meets the best of local and premium retail. For daily essentials, residents can shop effortlessly at Sainsbury’s Local, Tesco Express, and Little Waitrose & Partners. When seeking artisanal quality, Hilal Food Centre offers a wide range of international groceries, while The Hampstead Butcher & Provider brings specialty items to your kitchen. For leisure and luxury, West End Lane Books provides a touch of local charm, and destinations like Brent Cross Shopping Centre and London Designer Outlet are a short journey away for high street favorites and designer labels.

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Stirling Gardens: Acton’s New Build Renaissance

Stirling Gardens: Acton’s New Build Renaissance

Stirling Gardens is our soon to be new landmark development on Bollo Lane in Acton, West London (W3). This collection consists of 88 beautifully finished one, two, and three-bedroom apartments and represents an exciting new chapter for a neighbourhood rich in character and industrial heritage.

The Next Chapter for Acton:

Stirling Gardens is part of Acton’s ongoing transformation, positioning it as one of West London’s most vibrant and well-connected neighbourhoods. The development sits close to a major, 52-acre regeneration project, known as the Acton Gardens masterplan, which is delivering 3,463 new homes with a £800 million investment, reshaping the local area with new homes, retail opportunities, and green spaces. The entire Acton area is the focus of a £26 billion, 1,600-acre masterplan that is changing how London lives, works, and connects.

Superior Connectivity for Urban Living:

The location offers exceptional connectivity for residents, making commuting easy. Residents are just a 7-minute stroll from South Acton Overground, a 9-minute walk from Acton Town Station (Piccadilly and District lines), and only a 12-minute walk from Chiswick Park Station. Commuting across the capital or heading out to other West London highlights is simple, with travel times to Hammersmith in 7 minutes, Westfield London in 20 minutes, and Heathrow Terminals in just 28 minutes.

Designed for Modern, Sustainable Living:

The homes have been thoughtfully created for practical, modern living with layouts designed to suit a range of lifestyles, providing space for home working, entertaining, or family life. Every apartment includes its own private balcony. A strong commitment to sustainability is built into every part of the home to enhance comfort, lower bills, and improve wellbeing. This new build scheme aims for an anticipated EPC rating at the top of Band B. The energy efficient features include triple-glazed windows and enhanced insulation, which help keep the home warmer in winter and cooler in summer. Furthermore, the homes utilise eco-conscious technology such as air source heat pumps and solar panels to reduce energy costs and the carbon footprint. An advanced MVHR (Mechanical Ventilation Heat Recovery) system with cooling capacity and NOx pollution filters ensures cleaner, fresher indoor air quality.

High-End Interior Specification:

The interiors at Stirling Gardens embrace a sense of calmness through natural textures and a modern, earthy aesthetic. This includes high-quality oak-effect flooring and sleek white cabinetry in the kitchens, complemented by Quartz worktops and a stylish textured backsplash. In the bathrooms, elegant marble-effect surfaces and warm wood accents create a calming, spa-like retreat, with features like wall-hung toilets, heated towel railings, and walk-in showers.

Outdoor Amenity and Retreats:

Stirling Gardens offers two superb outdoor communal amenity spaces. A communal podium garden on the second floor provides a peaceful, landscaped retreat exclusively for residents, with planting beds and seating areas. Additionally, the residents’ roof garden on the 13th floor offers a truly exceptional vantage point, with 360-degree views across the London skyline, stretching from the City and Canary Wharf to Wembley Stadium.

Local Life and Leisure:

Acton delivers the feel of a modern London village, with a rich offering of leisure and social spots. The local area features independent shops, great schools, and a thriving food scene. Dining and socialising are well catered for with nearby spots in Acton and Chiswick such as The Aeronaut and The Station House. For retail, residents have convenient access to major grocers like Morrisons and Sainsbury’s Local, plus local finds at Acton Market. Acton also offers a refreshing balance of city living and outdoor escape with Gunnersbury Park (over 180 acres) and Acton Park providing open green spaces for exercise and relaxation. For those working close to home, Chiswick Park, a modern business hub set around a tranquil lake and landscaped gardens, is just a 10-minute stroll away.

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First-Time Buyer Guide

First Time Buyer Guide

Navigating the financial aspects of a home purchase is often the most critical phase after an offer has been accepted. While initial steps like property viewings and making an offer are exciting, the financial requirements afterwards can be complex. This guide outlines the
essential financial steps to ensure a smooth transition from an accepted offer to a successful closing.

Financial Preparation: The first step is financial preparation. Check your credit score for a better chance of getting a mortgage and working out your budget. Make sure you have at least 5% of the price of the property saved as this will be used as a deposit. Calculate how much mortgage you will have to pay every month and decide if this is financially sensible for you.

Mortgage type: Then decide which type of mortgage suits you best, such as repayment and interest-only mortgages, Fixed-rate and variable-rate mortgages and offset and guarantor mortgages. You can then decide if you would like to apply for a mortgage independently or through a bank or mortgage adviser. We always recommend that
you seek help from a third party as applying for a mortgage yourself for the first time can be challenging.

Legal Process: The next step is the legal process, where a solicitor will confirm and transfer the property in your name. Then you will be asked to submit your full mortgage application. Your solicitor will then carry out ‘searches’ with the local authority and
other bodies to uncover any issues with the property. This includes checking for things such as planned developments in the area, flood risk and contaminated land.

Exchange of Contracts: Once all searches and legal enquiries are satisfactory, you and the seller can now agree on a completion date. Your solicitor will then exchange contracts with the seller’s solicitor. At this point, you will pay a deposit (usually 10% of the purchase price), once this is done you are now both legally committed to the transaction. This means if you pull out, you will lose your deposit.

Completion: On the agreed completion date, your mortgage will be transferred to your solicitor. Your solicitor will then transfer the total purchase funds (mortgage + your deposit) to the seller’s solicitor. Once the funds have been cleared, the estate agent will be authorised to release the keys to you. You will then be the owner of the property.

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Meet Narges – Head of Commercial & Programme at Prime Phenix

Meet Narges – Head of Commercial & Programme at Prime Phenix

At Prime Phenix, our people are at the heart of every project. Today, we’re introducing Narges Salimi, our Head of Commercial and Programme. With a wealth of experience on major railway projects such as the Elizabeth Line and the Gatwick Station redevelopment, as well as large-scale oil and gas refineries and subsea oil extraction fields, Narges brings exceptional technical knowledge, strong leadership, and a grounded sense of purpose (with a touch of humour) to everything she does.

We caught up with Narges to learn more about her career journey, inspirations, and what she enjoys most about working at Prime Phenix. 

Favourite Project So Far
“My favourite project has been the Star Court Development in Romford, a building with commercial space and 49 residential flats. It was my first project with Prime Phenix as a project manager and the first time I was closely involved in a build from the ground up. That made it an especially meaningful experience.”

Day-to-Day Inspiration
“I genuinely love what I do, with all its ups and downs. You either do what you love or learn to love what you do!”

Advice to Her Younger Self
“You never know what opportunities might come your way or where your career could take you, so stay open, curious, and keep exploring.”

Life Outside of Work
“Travelling, reading, cooking, sports, hiking, and spending time with family and friends, there are so many things I love to do. With such limited free time, I try to squeeze in a bit of everything whenever I can.”

Best Part About Being at Prime Phenix
“What I appreciate most is the collaborative environment and the opportunity for growth. You’re encouraged to take initiative, share ideas, and face challenges with the confidence that your team is there to support you.”

At Prime Phenix, we’re proud to have leaders like Narges driving our projects forward. Her expertise, passion, and collaborative spirit make a real difference to our clients, our team, and our work.

Interested in joining the Prime Phenix team?
Get in touch: info@primephenix.com

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Stirling Gardens Tops Out

Stirling Gardens Tops Out: Prime Phenix Reaches New Heights in West London

Prime Phenix, a London-based homebuilder, has marked a major milestone with the Topping Out Ceremony of Stirling Gardens, its largest development to date. This ceremony, a construction tradition celebrates the completion of a building’s highest point and signifies that the 88-home project in West London has reached its full height. 

Stirling Gardens is a mixed-use scheme featuring 88 apartments across two towers (rising 10 and 14 storeys) adjacent to Transport for London’s Bollo Lane initiative and the Acton Gardens masterplan. Stirling Gardens comprises a collection of one, two, and three-bedroom premium apartments, along with approximately 28,000 sq.ft of commercial facilities at ground and first floor.  The development was acquired by Prime Phenix in 2023 and is now on track for completion later this year. 

The Topping Out of Stirling Gardens also represents a significant milestone in Prime Phenix’s journey of growth. Founded in 2018, the company has quickly grown from a boutique developer to an established homebuilder, known for its focus on design excellence and sustainability. Over the past seven years, Prime Phenix has delivered over 100 homes across London and the South East, ranging from well-connected urban apartments to luxury homes, all built to high standards of quality and energy efficiency. Stirling Gardens is the company’s largest project to date, reflecting its expanding capabilities and ambition.

The development is just a 5-minute walk from South Acton Station (London Overground), with Acton Town (Piccadilly and District lines) and Chiswick Park also nearby, within a 10-minute walk. From here, residents can travel across London, and to key employment hubs with ease, making Stirling Gardens a highly desirable address for both owner-occupiers and long-term renters.

Sustainability sits at the heart of Prime Phenix’s ethos, and Stirling Gardens sets a strong example of how modern urban living can align with environmental responsibility. The development incorporates a wide range of energy efficient features, including triple-glazed windows, mechanical ventilation with heat recovery, NOₓ air filtration, solar panels, air-source heat pumps, and low-impact concrete. A high-performance brick-slip facade system and enhanced insulation significantly reduce heat loss, resulting in energy use up to one-third lower than standard equivalents. With expected EPC ratings at the top end of Band B, well above the London average, these features place Stirling Gardens among the top 10% of sustainable developments across London.

At podium level, a landscaped communal garden has been designed for residents to enjoy and provide green space in an urban setting, while the development’s internal layouts and building systems have been optimised to reduce energy use and enhance resident wellbeing. A highlight of the scheme is a communal 13th-floor roof terrace that offers residents panoramic 360° views of the London skyline, a unique amenity set to be enjoyed by the building’s future occupants. 

Buyers have already begun registering their interest in the private-sale units, starting from £450,000. Each home benefits from modern layouts, high-spec finishes, and private balconies, bringing natural light and outdoor space into every apartment. As part of its long term commitment to West London, Prime Phenix has confirmed it will also retain a number of apartments for rental, contributing to the area’s housing supply and ensuring a balanced, mixed-tenure community at Stirling Gardens. 

Dr. Amir Naghsh, CEO & Founder of Prime Phenix, commented:

“Reaching the highest point of Stirling Gardens is more than a construction milestone, it’s a statement about what we believe in. For us, it’s not just about delivering homes, but about creating lasting value in places that are often overlooked or underestimated. We invest in areas with momentum, where the community, the connectivity, and the potential are all aligned. This is our largest project to date, and we chose Acton because it’s a part of London that’s evolving fast, full of energy and momentum. Stirling Gardens is our way of contributing to that story, not just with 88 homes, but with spaces people genuinely want to live in: panoramic roof terraces, green communal areas, and unbeatable connectivity. We’re proud of what this development represents and excited to see it take its place in West London’s future.”

Looking ahead, Prime Phenix’s pipeline continues to grow. The company expects to deliver around 200 new homes in the next two years across London, a level of activity that underlines its commitment to tackling London’s housing demand.

Projects in development include a newly commenced 48-unit scheme in Willesden Green and other upcoming sites, each adhering to Prime Phenix’s ethos of sustainable construction and community minded design. With Stirling Gardens nearing completion, Prime Phenix is poised to hand over a development that exemplifies the best of modern urban living. The completion of Stirling Gardens is anticipated in late 2025, and it will stand as a landmark of Acton’s revival and a testament to Prime Phenix’s growth from start-up to a key player in London’s property industry.

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Oak Place, a new benchmark for sustainable urban living

Oak Place, a benchmark for sustainable urban living

Completed in 2023 as part of Prime Phenix’s build-to-rent portfolio, Prime Phenix proudly delivered 28 one, two, and three-bedroom apartments in Slough. The building, which was fully tenanted within weeks of completion, has quickly become a flagship for sustainable living in the region.

Central to Oak Place’s success are its meticulously designed mechanical systems and expertly executed insulation work. These features are the primary contributors to the building’s outstanding energy efficiency, reflecting Prime Phenix’s dedication to sustainable development. This innovative system integrates solar and air source heat pump technologies, setting a new standard for environmentally conscious urban living. By harnessing renewable energy sources, Oak Place contributes significantly to achieving net carbon zero emissions, aligning with Prime Phenix’s commitment to sustainable development.

In an era where “greener, sustainable building” has often become a tick-box exercise or planning obligation, Prime Phenix is putting its money where its mouth is. The company has invested substantial time, money, and resources to create its own advanced energy system. This significant increase in build cost reflects Prime Phenix’s pride in standing behind the energy systems it delivers and its genuine commitment to greener building practices and planetary stewardship. Unlike others who merely talk about sustainability to keep up with trends, Prime Phenix’s approach demonstrates real and tangible care and responsibility towards both its residents and the planet’s future.

What sets Oak Place apart is not only its utilisation of renewable energy but also its adaptive capabilities. The bespoke system is equipped with advanced monitoring and machine learning capabilities, which analyse residents’ energy usage patterns. This data-driven approach enables Oak Place to continuously optimise energy efficiency, paving the way for smarter, more sustainable buildings in Prime Phenix’s future developments.

Compared to typical new build properties, Oak Place’s energy system demonstrates a remarkable 30-40% increase in efficiency. Moreover, when compared to older properties built before 2008, this efficiency jumps to an impressive 60%. Looking ahead, Prime Phenix is forecasting even greater strides in efficiency with its next development in West London, projecting energy efficiencies between 70-80%.

“We are thrilled to see Oak Place set a new benchmark for sustainable urban living,” said Amir Naghsh, CEO of Prime Phenix. “Our bespoke energy system not only supports our commitment to the environment but also enhances the quality of life for our residents and the future. We look forward to expanding this innovation across our future projects, continuing to lead in sustainable housebuilding.”

Prime Phenix’s investment in Oak Place underscores its dedication to pioneering solutions that prioritise both environmental sustainability and resident well-being. As cities worldwide seek to reduce their carbon footprint, developments like Oak Place stand as a testament to the role of innovative design in shaping a greener future.

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